Yesterday June 26 took place in the Design Hub Barcelona celebrating the Laus 2014, the ceremony of the Laus Awards 2014 (organized by ADG-FAD), one of the most important awards in the design world, spanning multiple fields: des graphic design to audiovisual through advertising and digital media.
CATEGORIES AND JURY
Each category had a specialized Jury highest level in the field, and their different themes.
1. GRAPHIC DESIGN
Jury: Martí Canillas, Marcos Figueiredo, Gabriel Morales, Fraser Muggeridge, Ainhoa Nagore, Wenceslao Sanz, Matt Willey, Victor Palau, Simon Svärd, Alberto Cienfuegos, Carlos Javier, Ana Dominguez, Gabor Schreier, Joan Josep Bertran, Eduardo del Fraile, Albert Martinez Lopez-Love, Monica Mestanza and Pons Roseta Mus.
CORPORATE IDENTITY
Naming
Logo
Corporate Identity (small business)
Corporate Identity (Medium, Large)
TYPOGRAPHY
Design Alphabet / Lettering / experimental typography
EDITORIAL
Periodic publication
Corporate publishing, catalog, memory, house-organ
Home or collection of book covers
Complete book
GRAPHICS
Promotional item or house
Poster
Coordinated set of elements
PACKAGING
Unit or line pack and / or label
Public. Unit or line pack and / or label
GRAPHIC ENVIRONMENT
Applied graphics spaces
ART DIRECTION
Art direction in photography
Illustration art direction
2. WEB AND DIGITAL MEDIA
Jury: Anna Fuster, Nacho Gil, Karina Ibarra, Isaac Leon, Hector Noval, Pep Gates - Pepepué, Flan * and Laia Clos.
WEBSITES
Best Website
Promotional Site
Ecommerce Site
Web app
Platform project
ADVERTISE ON-LINE
Banners and other advertising formats
e-mail marketing
Integrated Online Campaign
MOBILE PLATFORMS
App smartphones or tablets
FACILITIES
Interactive Installations
GAMING
Advergaming
Games
3. CREATIVE ADVERTISING
Jury: Carles Patris, Tollesson Arturo García, Luis Román Yñán and Queen.
Press
Outdoor Advertising
Communication or direct marketing
Display / POS / Point of Sale
Spots
Integrated Campaign
4. AUDIOVISUALES
Jury: Pere Gibert, Frank J. Maria, Jorge Martinez, Paulo Mosca, Tavo Ponce, Abel Sanchez Dominguez, Juan Carlos Ordonez and Xavi Palouzié.
Audiovisual
Identity TV / Movies
Visual
Viral or Branded Content
5. COMPANIES
Jury: Jordi Zaragoza, Borja Garmendia, Francesc Ribot, Salarich Albert, Albert Puigdemont and Pau Riba.
6. ENTITIES
Jury: Jordi Zaragoza, Borja Garmendia, Francesc Ribot, Salarich Albert, Albert Puigdemont and Pau Riba.
7. STUDENTS
Jury: Aleix Artigal, Ritxi Ostáriz, Joan Ramon Pastor, Clara Prieto, Alex Dobaño, Quique Lopez, Laura Pelegrin and Pilar Gorriz.
FREE WORKPLACE
Graphic Design
Audiovisual
Web and Digital Media
FINAL PROJECT STUDY
Graphic Design
Audiovisual
Web and Digital Media
Masters and postgraduates
Graphic Design
Audiovisual
Web and Digital Media
AWARDS
In several categories, the jury decided that empty some prizes, so, in certain thematic Bronze Laus just surrendered and / or Silver Laus.
LAUS APORTA
Premiere of this new award, whose intention is to show the contribution that design makes to society projects and proposals by visual communication get a positive impact.
The prize was awarded to the Hospital Sant Joan de Deu.
HONORARY LAUS
With the intention of rewarding a lifetime dedicated to the design, and to show the important tavern has done in this world, the Laus Honorary award was given to Claret Serrahima.
GRAND LAUS
GRAPHIC DESIGN
- BRUUMRUUM! by David Torrents & artec3 (Figure applied spaces) watch video
WEB AND DIGITAL MEDIA
- MAKEAWISH by Espadaysantacruz Studio (Interactive Installations) watch video
CREATIVE ADVERTISING
- DISCOVER Satanism by Rafa Antón, Silvia Comesaña, Marina Cuesta, Miguel Angel Duo, Mary Fabuel, Francesc Gomez, Ana Lopez and Nico Ordozgoiti (Integrated Campaign) watch video
AUDIOVISUALES
- MAGMA by Dvein (Audiovisual) watch video
STUDENTS
- SÓNARZINES by Gal·la Pascual Ràfols (Graphic Design) watch video
GOLD LAUS
GRAPHIC DESIGN
- WEGAL by Comuniza (Naming)
- ESIETE by ESIETE (logo)
- RESTAURANT SABOC by John Esbert (Corporate Identity small business)
- HARPER'S BAZAAR (Periodical)
- THE DIARY OF BLANC by PAR (corporate publication, catalog, memory, house-organ)
- THE WAITING GAME by Txema Salvans (Home or collection of covers of book)
- THE SPANISH PROTECTORATE IN MOROCCO by Ena Cardenal de la Nuez (Complete Book)
- PARKINSON'S Atlas (Poster)
- PATENT PAR (Set of coordinated elements)
- DOLINA by Daniel Morales and Javier Euba (Unit or line pack and / or label)
- Sabadell DIORAMAS by * S, C, P, F ... (Address of art photography)
- SANTA EULÀLIA by ESIETE (Art direction in illustration)
WEB AND DIGITAL MEDIA
- VOGUE SPAIN by Hanzo Studio (Multiplatform Project)
- TRANSLATING MELVIN by Gloria Young and Rubén Martínez (Integrated Online Campaign) watch video
CREATIVE ADVERTISING
- CACAS EXPRESS (Civic Awareness Campaign) by McCann Madrid (communication or direct marketing) watch video
- FREE WIFI Systems for McDonald's Spain (Display / POS / Point of Sale) watch video
AUDIOVISUALES
- OREO "WONDERFILLED" by Martin Allais (Audiovisual) watch video
- SCIENCE / TV CHANNEL idents for Dvein (Identity TV / film) watch video
- MAPPING TAÜLL 1123 by Albert Burzon, Eloi Maduell, Ester Comenge, Albert Sierra, Eduard Riu and Eva Tarrida (Visual) watch video
- TRAMUNTANA by César Pesquera (Viral or Branded Content) watch video
ENTITIES
- H OSPITAL SANT JOAN OF DÉU by Dani Rubio Araunah and Rai Pinto
STUDENTS
- 8 x 8 Pablo González, Carla Baella, Nuria Santasmasas, Luisa Pillosu, Anna Alajarín, Andrea López, Luis Aviles, Paula Santibañez and Billy Rabelo (Graphic Design)
- Vaques SAGRADES by Xavi Martínez Robles (Graphic Design)
- SOCIALYTICS by Enric Blasi, Karla Dorado, Miquel Miquel Mir, Hugo Parada (Web and digital media)
- MENTAL IMAGES by Ruben Nunez, Julia Díez and Marta Serrano (Graphic Design)
LAUS SILVER AND BRONZE
All proposals received the minimum voting set to qualify for the Laus awards, but did not get the voting percentage required by the Jury to qualify for Gold Laus, were awarded the Silver and Bronze Laus.
For more information and to see the other winners:
